Creative Content Marketing Manager

About Atlas 

At Atlas, our goal is to accelerate financial empowerment. We’re focussed on over 100M Americans who are underserved by the current financial system. By making it easier to access credit and premium card rewards, we believe we can make the system work better for everyone and unleash greater prosperity and productivity. We see a massive opportunity for impact though better products. We're off to a strong start and have been growing over 100% a month since we launched 10 months ago.

We are a product and technology obsessed team with past experience at Microsoft, Amazon, Facebook, and Thumbtack. We’re growing quickly as a team and business. Join us and help us build a modern credit card product built around digitized income, asset and liability data.

About the role

We are seeking a talented and motivated Creative Content Marketing Manager to join our growing team. As the Manager for email, SMS, and video content creation, you will play a pivotal role in developing and executing our credit card reward program, aimed at incentivizing our users to utilize their Atlas credit card responsibly, make timely repayments, and cultivate positive credit behavior. This role is a remote-friendly position, offering you the flexibility to work from the comfort of your own location.

Responsibilities

  1. Develop Engaging Content: Create compelling and informative email, SMS, and video marketing content to communicate reward program details, benefits, and updates to our user base. The content should be engaging, relevant, and tailored to various audience segments. 
  2. Analyze User Behavior: Conduct regular analyses to evaluate the effectiveness of the program and recommend improvements based on data-driven insights.
  3. Customer Segmentation: Work to segment users based on credit card usage, payment history, and credit-building plans. Tailor reward program offers and communication strategies to target specific user segments effectively.
  4. Collaborate with Design Team: Partner with the design lead to create visually appealing and attention-grabbing graphics, videos, and visual marketing content to support the reward program initiatives.
  5. Measure and Report Success: Establish key performance indicators (KPIs) for the reward program's success and provide regular reports to the management team on program performance, and user engagement

Qualifications

  1. Bachelor's degree in Marketing, Business, Finance, or related field.
  2. Proven experience in content creation for email marketing, SMS campaigns, and video production. 
  3. Experience running email, SMS and video campaigns for a fast growing e-commerce D2C brand and company is a plus. 
  4. Strong analytical skills with the ability to interpret data and draw actionable insights.
  5. Excellent communication skills, both written and verbal, to effectively convey complex concepts to diverse audiences.
  6. Proficiency in data analysis tools, email marketing platforms (customer.io) , and video content creation software.
  7. Knowledge of regulatory requirements related to credit card communications is advantageous.
  8. A passion for financial literacy and a genuine interest in helping individuals improve their credit scores.

Benefits and perks

  1. Competitive salary and benefits with market leading equity
  2. Remote friendly culture with flexible work hours and location
  3. Remote workspace stipend and open paid-time off policy
  4. Virtual team building activities, lunch and learns, and other company events 
  5. Get to work with a great team and see the impact of your work everyday

How to apply

The easiest way to apply is to email us directly. Please send a short summary about yourself and a link to your linkedin profile. 

Get started today

As fast as two minutes
0% APR with limits that grow with you
No income or credit history needed
Applying won't affect credit score

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